Donald D. Hoffman

Donald Hoffman
Donald D. Hoffman
Cognitive Scientist, UC, Irvine; Author, Visual Intelligence

DONALD D. HOFFMAN is Professor of Cognitive Science, University of California, Irvine and author of Visual Intelligence: How We Create What We See and coauthor of Observer Mechanic: A Formal Theory Of Perception.

He received the Troland Research Prize of the US National Academy of Sciences and the Early Career Award of the American Psychological Association.

Books