"Think about it this way: previously we thought that our universe was like a spherical balloon. In the new picture, it's like a balloon producing balloons, producing balloons. This is a big fractal. The Greeks were thinking about our universe as an ideal sphere, because this was the best image they had at their disposal. The 20th century idea is a fractal, the beauty of a fractal. Now, you have these fractals. We ask, how many different types of these elements of fractals are there, which are irreducible to each other? And the number will be exponentially large, and in the simplest models it is about 10 to the degree 10, to the degree 10, to the degree 7. It actually may be much more than that, even though nobody can see all of these universes at once."